Branding Consistency: Should You Use a Hyphen in the Domain Name When Matching Social Handles?
Your name appears differently in every place your customers encounter you. If the website and social profiles read differently, people hesitate. A tidy naming system helps people search, remember, and recommend you. The question is simple: Should you insert a hyphen in your domain to mirror a spaced social handle? This guide breaks the choice into practical steps.Why Branding Consistency MattersConsistency reduces friction. People recall you faster, type you correctly, and feel assured they have reached the right place. Start by doing a thorough domain names search and list realistic options across extensions. Then map those options to…
